OFF Page Optimization Techniques:
First of all, let's define
What is OFF Page Optimization?
Promoting our website online through targetted keywords and increasing backlinks are called off page optimization .
Now lets talk about techniques in detail.
1.Blogging:
Blogging /blogger is an online platform tool that is used to express our feelings or to communicate with others.We can also use our website content /links in the blogger so that u get backlinks for the site easily.
2.Forum Posting:
Forum posting is an online discussion site where people hold conversations in the form of posted messages.
Forum posting is the best way for getting quality backlinks.
For example, quora are the best forum posting site.
3.Social Bookmarking:
Bookmarking your site or site link on social media is called social bookmarking.
Some of the best social bookmarking sites present are:
Facebook
Twitter
Instagram
Tumbler
Quora
Linked in
other etc.
4.Search engine submissions:
Search engine submission is nothing but submitting your website link to different search engines for visibility of our website.
Yahoo, Bing and Google, etc are search engines.
There are a few search engine submissions sites.
5.Directory Submissions:
Web Directory is a website with categories, subcategories, and sub-sub categories.it allows users to submit a website/blogger link in a suitable category according to their website business.
This is another best way to get backlinks to our site.
It is similar to search engine submission.
6.Photosharing :
Sharing a link with a specific photo as a thumbnail so that we get a ranking for images too.
It is also another way to get traffic for our site.
You can share photos on blog Instagram, Facebook , Twitter, and quora, etc.
7.Video promotions:
Promoting our website content as a promo video so that we can share that video on social media networking sites like Facebook, Twitter, and whatsapp.by this everybody knows about our website.
If the video presentation is good definitely people visit your website.
8. Blog commenting :
Commenting our website link on a specific website that is relevant to our website topic.
So that we get backlinks and easily crawled by search engine bots.
For example I want to blog comment on digital marketing topic, then I will search for top digital marketing blogs and I will comment there.
9. Link Exchange :
Link Exchange is the best way of promoting your website link or posts on other websites.
and link exchange should be done with relevant websites only.
For example you have a blog or website about digital marketing ,and you want to do link exchange so u have to choose relevant digital marketing websites only.
You can also share links in the comment section also.
or else there are few link exchange websites....in that also u can submit your website.
10.Guest posting:
Guest Posting is also called as guest blogging
In simple words guest posting means .....
for every blog, there is a certain audience who follows
for example, you have a blog and followed by a few people, like that every blog followed by a few people.so you can introduce yourself to other blog audience
Through guest posting.
there are few websites for guest posting.
some guest posting websites are free and some are paid.
you can go there and post about any topic.
You can also post about your website through writing some content and mentioning your website URLs.
if your content is good useful definitely people may visit your website..
By using guest posting we get backlinks and chance of getting followers.
Now I will show you how to do guest posting.
This is the way of guest posting.
11.Doc sharing:
It is nothing but sharing a document with another website.
there are few website which you can go and share document .
Documents are usually in the form of PDF or DOC File.
Through doc sharing, we can easily generate traffic to our website.
Benefits:
- Google index fastly.
Some of doc sharing websites are :
Slideshare
scribd
issuu
12.Business listing:
in simple words business listing means
promoting your business information like Name, Address, and contact details.
and there are few websites that offer free business listing such as Justdial, Foursquare, Yelp, and Yellow Pages.
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